start tier
Marketing & Sales Analytics
Marketing & Sales Analytics is Omevia Intelligence's flagship service for digital agencies, e-commerce brands, and SaaS startups who need to know exactly which campaigns make money. We analyse ad performance across Google Ads, Meta, and LinkedIn, track CAC and LTV, and build conversion funnel dashboards with monthly insight and recommendation reports, turning scattered ad spend data into a clear view of what's actually working.
Direct revenue impact: our flagship offer.
What you get
- Ad performance analysis (Google Ads, Meta, LinkedIn)
- CAC & LTV tracking
- Conversion funnel dashboards
- Monthly insight & recommendation reports
Who it's for
- Digital agencies
- E-commerce brands
- SaaS startups
Use case
What this can look like
Example scenario
AgencyGive account managers a client-ready performance view across GA4, Meta, Google Ads, HubSpot, and spreadsheets, with CAC, ROAS, leads, pipeline, and spend in one place.
FAQ
Common questions
How do I know which marketing channels are actually working?
You need campaign-level data connected to actual revenue outcomes, not just clicks and impressions. We build dashboards that track CAC and LTV by channel across Google Ads, Meta, and LinkedIn, so you can see which campaigns generate profitable customers versus which ones just generate traffic. Most businesses find at least one channel quietly losing money.
What's the difference between CAC, LTV, and ROAS?
CAC (Customer Acquisition Cost) is what you spend to win one customer. LTV (Lifetime Value) is what that customer is worth over time. ROAS (Return on Ad Spend) measures revenue per pound spent on a specific campaign. Tracked together, they show whether your marketing spend is actually profitable, not just generating short-term sales.
Can you connect data from Google Ads, Meta, and LinkedIn into one dashboard?
Yes, that's one of the most common requests we get. We pull campaign data from all three platforms into a single dashboard alongside your actual sales or CRM data, so you're comparing like-for-like performance in one place instead of switching between ad accounts and spreadsheets to piece the picture together yourself.
Ready to talk about Marketing & Sales Analytics?
Book a free 30-minute call, no obligation, no prices to negotiate up front.